A few observations while trying to find the remote:

Why would Microsoft boost Apple’s profile by having people claim “I’m a PC” in their ads? I guess Bob’s Discount Furniture must have a copyright on “Nah nah na nah na”?

Is GM taking a big chance by having Howie Long seem so smug in their spots? A little Avis “we try harder” seems more appropriate than “we’re so much better than Honda and Toyota”.  Anyone buying that?

Do the “Coor’s Coaches” spots work? Are they selling beer? I have to assume they do, why else would anyone keep producing these? Not only is it a stupid idea, they are so lazy that nobody seems concerned that the copy makes no sense.

Is there a better campaign out there than the Mac vs PC? Check out the one where PC claims that Windows 7 will have no issues. Apple (now) really understands that no matter how great your products are, you need equally great marketing.