That title is not meant as sarcasm. I have been picking the collective brains of the sales force at a new client. They are the closest touch point to the customer. Sadly, in many companies, sales and marketing never talk. They don’t know how much they need each other. Sort of like Meatloaf and Jim Steinman. I have chopped months off of my learning curve with this client by not only speaking with management, but by engaging the salespeople. If you’re not doing the same at your company, how will you ever know what your customers are thinking?